Our web site hhtp://www.hairbargains.co.uk has really gone from strength to strength, and we seem to be getting a really good response from site visitors. What I am interested in is finding out about customer browsing habits. So please let me know what are the main search engines that you use - I mean does any one use anything other than Google????? Also how likely are you to browse more than 1 page of a search listing and what makes you click onto a particular site?
Would love to hear back
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titou
- 2006-05-25 @ 13:01:29
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Google is the market leader in search. Generally if you can get your optimisation right in that, you should have all the others licked too. Google is now part and parcel of our everyday search habits 9 out of 10 people say they are going to Google something instead of saying search.
Very few people will look further than the first search results page. The nature in which they are displayed means the sites most relevant to your query appear at the top, so the lower down the list the less likely it is to be of significant interest.
Relevancy and accessibility are the two key words when looking at how people access your site. The content has to match their search criteria, and they must be able to get to it. Sounds simple but a lot of people overlook the most obvious things when building a site
To get more user intelligence and metrics on your site's performance why don't you take a look at Google Analytics? There is some very useful stuff there.